Thousands of accidents occur in the bathroom every year. The combination of wet flooring, temperature changes, and hard surfaces makes getting in and out of the tub the most dangerous thing some people do every day. According to the CDC 2/3 of all domestic accidents are in the shower or tub. That added up to over 230,000 nonfatal events. It would save billions if there was a quick fix.
The ETI SofTub is a professionally installed coating that protects the user from the hard surfaces during a fall. The protection would involve 4 coats. 1st the prep coat of the tub to secure good adhesion. 2nd the closed cell foam layer is applied in 3 applications to achieve the 2" of cushion. 3rd a smoothing layer is applied with customer selected color. 4th is a high gloss finish that will include some antibacterial property. The product would be best applied to existing tubs but could quickly be provided on new installation tubs.
As a continuing service, the installer would fix cracking. ETI woukd also sell SofTub Scrub, a speciallized soap that included a cemical application to store the plasticiser of the finish coat.
This is at least the full $1,000,000 Idea. It prevents a billion dollars of damages. It could have as high as a 200% mark up. The on going sale of the ETI SofTub Scrub would also generate another $250,000. Not only would the money be good, not only a 100,000 people be helped, but it will most certainly be a late night infomercial that could become a classic. Where is the "I've fallen and I can't get up" lady. Time to come out of retiremnet.
Till next time - keep inventing!
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